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Privacy Policy

Privacy Policy & Cookie Policy

Last updated: January 2026

 

MA Recovery (“we”, “us”, “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

 

1. Who We Are

Business Name: MA Recovery
Email Address: info@ma-recovery.co.uk
Service Area: Bedfordshire and surrounding areas

MA Recovery provides vehicle recovery, accident recovery, roadside assistance, and vehicle transport services.

 

2. Personal Data We Collect

We may collect and process the following personal data:

  • Name

  • Telephone number

  • Email address

  • Vehicle details (make, model, registration number, condition)

  • Location details relating to recovery or transport

  • Information you provide via phone, email, or website contact forms

We may also collect limited technical data when you use our website, including:

  • IP address

  • Browser type and device information

  • Pages visited and usage data

 

3. Lawful Basis for Processing (UK GDPR)

Under UK GDPR, we process your personal data on the following lawful bases:

  • Contractual necessity – to provide vehicle recovery or transport services

  • Legitimate interests – to respond to enquiries and operate our business effectively

  • Legal obligation – where required to comply with laws or regulations

  • Consent – where you have explicitly provided it (e.g. cookies or contact forms)

 

4. How We Use Your Personal Data

We use your personal data to:

  • Provide vehicle recovery and transport services

  • Respond to enquiries and booking requests

  • Communicate with you about your recovery or transport

  • Maintain business records

  • Improve our website and services

  • Comply with legal and regulatory requirements

 

We only use your data for the purposes for which it was collected.

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5. How We Store and Protect Your Data

We take appropriate technical and organisational measures to protect your personal data, including secure storage and restricted access. Your data is only accessible to authorised persons where necessary to provide our services.

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6. Sharing Your Personal Data

We do not sell, rent, or trade your personal data.

We may share your data only where necessary, for example:

  • With garages, insurers, or recovery partners involved in your service

  • Where required by law, court order, or regulatory authority

 

Any third parties we work with are required to handle your data securely and lawfully.

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7. Data Retention

We retain personal data only for as long as necessary to:

  • Fulfil the purpose for which it was collected

  • Meet legal, accounting, or regulatory requirements

 

Once no longer required, your data will be securely deleted or anonymised.

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8. Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Access your personal data

  • Request correction of inaccurate data

  • Request erasure of your data (where applicable)

  • Restrict or object to processing

  • Request data portability

  • Withdraw consent at any time (where consent is relied upon)

To exercise your rights, please contact us at info@ma-recovery.co.uk.

You also have the right to lodge a complaint with the Information Commissioner’s Office (ICO).

 

9. Cookie Policy

 

What Are Cookies?

Cookies are small text files placed on your device when you visit a website. They help improve functionality and user experience.

 

Cookies We Use

Our website may use:

  • Essential cookies – required for the website to function properly

  • Analytics cookies – to understand how visitors use our website and help improve performance

 

We do not use cookies to collect personally identifiable information without your consent.

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Managing Cookies

You can control or disable cookies through your browser settings. Please note that disabling cookies may affect how the website functions.

 

10. Links to Other Websites

Our website may contain links to third-party websites. MA Recovery is not responsible for the privacy practices or content of external websites. Please review their privacy policies separately.

 

11. Changes to This Policy

We may update this Privacy & Cookie Policy from time to time. Any changes will be posted on this page, and the updated version will take effect immediately upon publication.

 

12. Contact Us

If you have any questions about this Privacy Policy, Cookie Policy, or how your data is handled, please contact:

MA Recovery - 📧 info@ma-recovery.co.uk

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